Memories of a Danoner from the field in Senegal

(via Google Translate)

Ernestine is a Danone for 11 years. Assistant Emmanuel Faber, it always follows the actions of danone.communities. From inception, it was she who attends Emmanuel Marchant during the first 9 months of existence of this adventure.

Since that time, Ernestine keeps an eye on the bubble inside Danone, which attempts to change the world. Yet it lacked Ernestine was to go on the field!

 "I saw tons of slides, presentations, photos ... But after a while, this is not enough! I wanted to see what it looked on the spot!". Ernestine tells me a few weeks after his return from Dakar. Thus, taking advantage of an ideal schedule (formal meeting about the launch of the pilot MossTekki), Ernestine flew in late June for three days of immersion and discovery.

Senegal is the country where danone.communities supports two projects: La Laiterie du Berger Lemateki since 2008, the first product tests were conducted in recent months.

Ernestine was able to follow, almost step by step, Guillaume Debost, responsible for the collection of milk for the Dairy and the Shepherd was struck by the gap between gathering a more "Western" Europe, and the device of Dairy: it can sometimes collect only 1200 liters per day, when in France, the collection is evaluated only on the numbers 5 or 6 figures ... this shows the commitment of these local teams who believe every day. For Ernestine, this project is a "wonderful achievement".

To enter the concrete project Lemateki, Ernestine met with local teams and followed the driver of MossTekki for a whole morning to provide vendors with products. The task must be methodical as before delivery to vendors must receive all the bags from France, recount the number of sticks in each of them (there are normally 80), which can sometimes happen fragmented and therefore need to clean all the others ... then it is in the playground that our reporter Danone has seen the effects of this new product, but more importantly, how vendors, children and schools are suitable: regularly, one of the four schools visited Ernestine, celebrates the best seller MossTekki. In addition, children have named their football team, Mosstekki ...

On her return, Ernestine came to us in our office on the 6th floor. She shared with us ... but this little journey, which gave the feeling of having taken "a double dose of vitamin C in 1000! ". Its reflection at the end of this adventure is also about people who engage in such projects: "Thank you so much for everything you do! ".

Some pictures made by Ernestine during her travel.

The milk collect explained at La Laiterie Du Berger.

Ernestine is looking for the products from La Laiterie in supermarkets in Dakar !

A schoolclass where Mosstekki is tested.

Ernestine with a delivrer and a sales woman.

A school boy, very proud of his Mosstekki stick.

"The best sales woman will announced on June, the 20th"

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